2nd Edition: A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM)

On this page, you find PLS-SEM examples (i.e., data sets and "ready to import" SmartPLS projects).
You can download and use this data and PLS-SEM models! However, always cite our textbook (Hair, J.F., Hult, G.T.M., Ringle, C.M., and Sarstedt, M. A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM), 2nd. Edition, Sage, Thousand Oaks, 2017) and the use of the SmartPLS software.

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SmartPLS 3 Project File for the Advanced Book's Case Studies
The zip file includes the ready to import SmartPLS project. Download the zip file to your computer device (do not extract!), run SmartPLS software, and use the "Import Project from Backup File" to directly import the zip file into SmartPLS. Then, the "Corporate Reputation - Advanced PLS-SEM Book" project appears in your SmartPLS Project Explorer window.
Corporate Reputation - Advanced PLS-SEM
Komprimiertes Archiv im ZIP Format 130.8 KB
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Corporate reputation data
Full data set (n=344)
Corporate reputation data.txt
Text Dokument 27.9 KB
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Corporate reputation data case wise deletion
Reduced data set (n=336)
Corporate reputation data case wise dele
Text Dokument 33.5 KB
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OTG approach (R code)
The zip file includes the R code of the omnibus test of group differences (OTG) approach and a data file to run the code for the COMP->QUAL relationship of the corporate reputation model example and three data groups.
OTG.zip
Komprimiertes Archiv im ZIP Format 4.6 KB